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yves saint laurent ysl product launch event case
Case

Yves Saint Laurent unveils new men's fragrance at Jaarbeurs Supernova convention center

Completely dressed in black, 200 perfumery owners gathered at Royal Jaarbeurs's convention center Supernova. They were invited to immerse themselves in the world of MYSLF; Yves Saint Laurent's new refillable perfume. Jannick Warnier, Project Manager at UC Belgium beams as he talks about the...
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Enactus Wolrd Cup Koninklijke Jaarbeurs
Case

Olympics for young impact makers at Jaarbeurs

In the beautiful Beatrix Theatre, where the stage is normally the place for musical stars to shine, young impact makers from all over the world gathered for the festive opening of the Enactus World Cup conference in October 2023. For three days, 1,500 international students pitched their most impactful sustainability idea to inspiring leaders from business and civil society organizations. The Enactus World Cup is not just any event; it's a platform where young impact makers get to share their ideas and projects with the world and where innovation and passion go hand in hand with a sustainable future.
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Impressie 100 procent circulaire beursstand
News

First 100 Percent Circular Trade Show Booth in the Netherlands at Logistica Next in Royal Jaarbeurs

Utrecht, October 21, 2024 – Royal Jaarbeurs, organizer of the Logistica Next and ICT&Logistiek trade shows, is proud to announce the presentation of the first 100 percent circular trade show booth in the Netherlands. The booth, created by Sweco, an architectural and engineering consultancy, in...
Future Forum 2025
News

Prominent international patient care conference comes to Utrecht for first time

Utrecht, 13 june 2024 - The International Forum on Quality and Safety in Healthcare, which attracts 3,000 visitors annually, will be coming to Utrecht for the first time in 2025. Participants from around the world will gather at Royal Jaarbeurs to share knowledge and inspiration on patient care improvement initiatives. Taking place from May 21 to 23, this is one of the largest conferences for healthcare and care professionals dedicated to improving patient care. Securing this prestigious event is the first result of a targeted acquisition strategy by the Utrecht Convention Alliance as the city and region demonstrates its commitment to attracting leading international conferences.
Future
News

Future Facade: new European trade event for the facade industry at Royal Jaarbeurs

Royal Jaarbeurs has announced a new biennial trade event in spring 2025 for the European facade industry: Future Facade. The quest to achieve a circular facade industry requires international knowledge sharing and cooperation. Complementing an existing portfolio of trade fairs in the building sector that includes BouwBeurs, VSK and DigiBouw, Royal Jaarbeurs is launching this new event in partnership with the European Facade Network (EFN), TU Delft and TU Darmstadt. Future Facade will bridge the gap between knowledge and practice, with themes such as digitalisation, industrialisation and circularity taking centre stage. TU Delft, TU Darmstadt and EFN will also organise an international conference on the topic of circularity in the facade industry to run simultaneously with the trade fair. Future Facade will take place on Wednesday 7 and Thursday 8 May 2025 in Royal Jaarbeurs.
Utrecht zet vol in op aantrekken van internationale topcongressen
News

Utrecht fully committed to attracting leading international congresses

Putting Utrecht on the map as the city and region to organise leading international conferences and trade shows. This is the goal of the Utrecht Congress Alliance of public and private partners. It will focus on attracting events which fit the positioning of the city as ‘Utrecht, Heart of Health’, and are in line with the regional themes of Life Sciences & Health, New Digital Society and Smart Sustainability. This will be the foundation of a targeted acquisition strategy over the coming years.