Optimal use of expertise and promotional opportunities.
You have already booked your speakers, but why use their well-known name and knowledge only during the event? Seize your chance for extra promotion before and after the event.
The hack: also ask your speakers to collaborate on interesting content beforehand and afterwards.
Have you ever thought about leveraging your speakers' knowledge and expertise after the event? Invite them for a podcast or have them record a short video in which they look ahead to their presentation. This way, you not only create extra buzz around your event, but also offer valuable content to your target audience. By also using your speakers outside the event, you make optimal use of their expertise and increase the exposure of your event.
A smart way to get the most out of your speakers and increase audience engagement, both before and after the event.
