Utrecht, 23 July 2025 - Royal Jaarbeurs is launching two trade events in 2026 to meet the changing needs of the retail sector: Jewels & Luxury on 1 and 2 March, and Kitchen & Design Days from 8 to 10 March. Both trade events are the start of a new and flexible exhibition model of Trade Mart Utrecht, part of Jaarbeurs.
A dynamic trade fair model with inspiring trade events
Marieke Groot, manager of Trade Mart Utrecht: “We are deliberately moving towards a more dynamic trade fair model, as the needs of our target groups are changing. With compact, segmented and inspiring trade events, we are better able to meet the practical needs of today and tomorrow.” The new approach focuses explicitly on the Dutch and Belgian markets, where exhibitors and visitors increasingly value topicality, clarity and the overall experience. “Jewels & Luxury and Kitchen & Design Days 2026 respond perfectly to this, with a high-quality offering in a setting that matches the image of these sectors,” says Groot.
A preview of the Jewels & Luxury and Kitchen & Design Days trade events
The trade events are tailored to the needs of the modern retail sector. Jewels & Luxury, for example, focuses on the buying and selling of jewellery, watches, sunglasses and other luxury wearable accessories, and will serve as the industry’s meeting place, highlighting the latest products and trends. “The trade fair will be an exclusive B2B event in the luxury segment,” explains Marieke Groot. “I look forward to connecting, inspiring and surprising the entire industry at this new trade fair.” A week later, the first edition of Kitchen & Design Days will take place. This trade fair focuses on the Home & Living segment and offers a wide, inspiring range of products in the mid- to high-end market. “We’ll inspire visitors with the latest products and trends, help them learn about the latest developments and offer plenty of networking opportunities,” says Groot. “I’m looking forward to further developing these trade events into a strong new concept over the coming months.”
Retailbeurs 2025: the familiar end to an era
Before the new format gets underway in 2026, Trade Mart Utrecht will welcome visitors to the autumn edition of Retailbeurs from 14 to 16 September 2025. With familiar segments such as Jewels & Watches, Kitchen & Design and Fashion & Lifestyle, this remains the key sourcing event for the retail sector. Marieke Groot: “We are bringing 55 years of the Retail Fair to a close in style. A moment to look back and look ahead. We are proud of our history, but even more enthusiastic about what lies ahead.”
