Utrecht, 24 March 2022 - Jeroen van Hooff will become Royal Jaarbeurs's new CEO from 1 July 2022. Van Hooff is currently CEO of Easyfairs Netherlands, which includes the event halls in Hardenberg and Gorinchem. Since the departure of Albert Arp in January this year, the position of CEO of Jaarbeurs has been held by the CFO, Franka Morssink.
Chairman of Jaarbeurss Supervisory Board, Evert Greup: "We are delighted to welcome Jeroen, obviously after consultation with Easyfairs."
Jeroen van Hooff is looking forward to starting: "I got to knowJaarbeurs from Easyfairs as an ambitious and committed partner. I'm really looking forward to making the switch. The challenges in the events sector are great due to the corona pandemic, but Jaarbeurs is in good shape. By 2030, Jaarbeurs wants to be the smartest and most sustainable conference and event venue in Europe, and has promising new building plans. I look forward to putting my shoulders to those ambitions."
Van Hooff (51) studied at the Hogeschool voor Economische Studies and at Erasmus University in Rotterdam. He previously worked for staffing organisations Randstad and ManpowerGroup, among others. In 2017, he joined as CEO of Easyfairs Netherlands.