Royal Jaarbeurs is strongly intertwined with the Dutch, but also with the international economy. Markets in Asia are very promising. We therefore help you bring your national events to Asia. We also bring interesting Asian titles to Europe. In addition, we bring industries, markets and brands from the Netherlands and Europe to Asia. With offices in Bangkok, Jaarbeurs truly is your 'gateway to Asia.
Jaarbeurs International
Jaarbeurs is not only represented in the Netherlands, we are also active abroad in the event sector. Want to know more about this? Read more.
Crossing borders
VNU Group
VNU Group is a globally operating exhibition company with offices in Utrecht and Bangkok, and consolidates the international exhibition business of Royal Dutch Jaarbeurs. The Group is divided into three separate and distinct companies – VNU Europe and VNU Asia Pacific – which closely cooperate across borders. For its international exhibition and conference business, Jaarbeurs has formed strategic Joint Ventures with influential partners in South East Asia.
VNU Europe
VNU Europe is located in Utrecht, The Netherlands, within the extensive Jaarbeurs complex. The international team is wholly focused on the livestock sector, focusing on the organization of the worldwide VIV portfolio. VNU’s Utrecht team organizes shows in the Netherlands, the United Arab Emirates, Thailand and Turkey.
VNU Asia Pacific
In South East Asia, Jaarbeurs has formed a Joint Venture with the TCC Group, a leading corporate conglomerate in the fast-growing region, to establish VNU Asia Pacific located in Bangkok to cover all key exhibition markets in South East Asia. VNU Asia Pacific has a constantly expanding its portfolio with currently 12 trade shows and event formats including brands from the AgriTech, Animal Husbandry, Animal Companion, Food, Life Sciences and Biotechnology industries. Well-known exhibition brands in the South-east Asia region are for example: VIV Asia, ILDEX (Vietnam & Indonesia), AGRITECHNICA ASIA, Horti ASIA (both in corporation with DLG International) as well as Thailand LAB INTERNATIONAL.