Completely dressed in black, 200 perfumery owners gathered at Royal Jaarbeurs's convention center Supernova. They were invited to immerse themselves in the world of MYSLF; Yves Saint Laurent's new refillable perfume. Jannick Warnier, Project Manager at UC Belgium beams as he talks about the...
In the beautiful Beatrix Theatre, where the stage is normally the place for musical stars to shine, young impact makers from all over the world gathered for the festive opening of the Enactus World Cup conference in October 2023. For three days, 1,500 international students pitched their most impactful sustainability idea to inspiring leaders from business and civil society organizations. The Enactus World Cup is not just any event; it's a platform where young impact makers get to share their ideas and projects with the world and where innovation and passion go hand in hand with a sustainable future.
Around 55,000 visitors; tens of millions of viewers and listeners worldwide via the live stream; five different stages; amazing laser shows. Utrecht was briefly the international hub of trance music in early March. Royal Jaarbeurs had the honour of hosting the world’s biggest trance event: the 1000th edition of A State of Trance (ASOT), the show of Dutch pride and top DJ Armin van Buuren.
Last year, Royal Jaarbeurs had the honour of being the official start location of the first stage of the team time trial during La Vuelta Holanda 2022. We were proud to host such a fantastic event and all the more so because, like us, La Vuelta Holanda attaches great importance to being eco-friendly. And that helped us sprint forward in a sustainable way together.
The Prins van Oranje hall (hall 1), located on the north side of the Jaarbeurs boulevard, and Jaarbeurs parking lot P1 will be closed on 1 July, 2023. These locations will be handed over to the municipality of Utrecht. This will take place on the basis of agreements made with the municipality in 2016 in favor of the development of the new city district Beurskwartier.
Peter Scholte started his new role as head chef of Royal Jaarbeurs on 1 March. He brings with him a wealth of expertise from previous positions at the likes of the prestigious Le Garage and Duchess restaurants in Amsterdam, the renowned Spanish restaurant El Bulli and the Hotel Continental in Norway, where Scholte earned a Michelin Star. “We are pleased with the appointment of a new head chef of such calibre,” says Jeroen van Hooff, CEO of Jaarbeurs.
It’s the first week in your new job and you are immediately tasked with organising a New Year's breakfast for more than a thousand colleagues. That’s what happened to Ruben van den Nieuwenhof, Marketing & Communication staff member at Royal Kuijpers. The brief for the breakfast was to combine the...
Last year, Royal Jaarbeurs had the honour of being the official start location of the first stage of the team time trial during La Vuelta Holanda 2022. We were proud to host such a fantastic event and all the more so because, like us, La Vuelta Holanda attaches great importance to being eco-friendly...
Utrecht, 30 January 2023 – Royal Jaarbeurs wins National Gold Award for ‘Best Conference Venue of 2022’. Initiator of the award is the trade journal for business events venues MEETINGS. Jeroen van Hooff, CEO Royal Jaarbeurs: “Winning this award is a huge honour. We are extremely proud of being able...
The organisation of the 52 nd edition of the Vakantiebeurs at Royal Jaarbeurs can look back on a successful event. The reactions of both visitors and exhibitors were positive. “This edition, we had the biggest stand ever at the Vakantiebeurs. The Corendon Club House received large numbers of...
Adventure games, role playing, real-time strategy, board games, racing... And all at a single location. It was everything many a gamer had been waiting for. GameForce has been the event for the gaming industry in Belgium for years and now the biggest game fair in the Benelux was coming to the...
